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Sprintexx Advertising Technology: Merging Data, Creativity, and Precision Advertising


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Backed by Janus Koncepts Advertising, Sprintexx Advertising Technology revolutionises modern advertising. In today’s fast-paced digital world, advertising is not merely about reach, but about meaningful relevance. Brands now require accurate targeting, real-time insights, and accelerated performance. This is the space Sprintexx dominates.

As the integrated ad-tech division of Janus Koncepts Advertising, Sprintexx blends advanced technology with deep marketing experience to deliver advertising that is intelligent, transparent, and consistently effective.

At the helm is Mr. Jai Sognai, a veteran with 30 years of digital experience, whose leadership has positioned Janus Koncepts into a reputed force in integrated marketing for more than 20 years. Sprintexx marks his next big leap—uniting brand vision with ad-tech precision in one ecosystem.

What Makes Sprintexx Ad-Tech Different?


Sprintexx is a end-to-end advertising partner, managing everything from concept to conversion and retention. What defines our edge is our ability to integrate:
? Advanced Data Insights
? Continuous Real-time Enhancement
? Artificial Intelligence and Machine Learning Targeting
? Brand-Centric Creative Development
? Cross-platform Media Execution

This combination allows brands to connect deeply and inspire meaningful response.

Sprintexx Omnichannel Framework: From Awareness to Action


1. Brand Awareness & Positioning
We use creative brand storytelling to build awareness, trust, and resonance—ensuring enduring brand equity.

2. Digital & Performance Marketing
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All calibrated for performance and efficiency.

3. Artificial Intelligence & Machine Learning Ecosystem
Sprintexx is a data-driven platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—connecting intelligently across their digital journey.

4. Social Engagement Marketing
Impactful engagement through creators and communities on:
? Instagram
? YouTube
? LinkedIn
? Emerging platforms
We combine authenticity with scale to drive community-driven performance.

5. CTV & Streaming Media Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, delivering cinematic storytelling across digital screens.

6. Narrative-Driven Content
Every strong brand is built on strong storytelling. We craft compelling stories designed to inspire audiences and strengthen recall.

7. Dynamic Creative Optimization (DCO)
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to measurable campaign growth.

Sprintexx’s Core Strengths


? India’s Largest Deterministic Audience Dataset
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.

? Expansive Digital Reach
While walled-garden platforms wait for users, Sprintexx engages beyond platform boundaries across the open internet—maximising coverage and visibility.

? TV and Device Inventory Access
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme

? Universal Data Integration
We apply intelligence across all digital ecosystems—offering total scalability.

? Proprietary DSP + Programmatic Intelligence
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting

? Predictive Audience Cohorts
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns

? Transparent & Open Ecosystem
We support all third-party trackers—offering end-to-end campaign clarity.

The Trust Behind Sprintexx


Sprintexx sits at the intersection of:
? Agency Experience Sprintexx DSP
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation

Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value

And above all, our commitment to transparency, growth, and accountability.

Leadership Fueling Digital Growth


Mr. Jai Sognai, with vast experience across digital ecosystems, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding

His vision ensures Sprintexx remains ahead of the curve in the rapidly evolving digital ecosystem.

Future-Ready Advertising Platform


Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI

As audience behaviours and technologies change, Sprintexx champions transparency and precision marketing.

Summing Up: The Future of Smart Advertising


Whether your goal is building brand equity and measurable success—Sprintexx Ad-Tech is your trusted partner for growth and innovation.

Sprintexx Ad-Tech — Backed by Janus Koncepts.
Where Data Inspires Intelligence.
Where Creativity Drives Action.
Where Technology Drives Growth.

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